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Executive Search by Promotion: Direct Search for Senior Leaders

Published 30.09.2026 · updated 07.10.2026

Hiring a senior (C-level) executive is always a strategic investment decision on which a company’s market capitalization, operational resilience and ability to scale depend. Strong leaders rarely look for work on the open labour market: they are successfully delivering projects and managing assets, and they do not respond to traditional job postings.

Executive Search by Promotion is an area of our Recruitment service: a methodology of direct and confidential search (headhunting) designed to attract exceptional executives, industry experts and top managers with a proven track record.

🔍 How Does Executive Search Differ from Traditional Recruitment?

Criterion Traditional recruitment Executive Search by Promotion
Type of position Line staff, specialists, middle management Top management and C-level (CEO, CFO, CTO, COO, CMO, HRD), supervisory board members
Candidate sources Open labour market, CV databases, responses to job postings Primarily passive candidates: direct search (headhunting), professional referrals, Talent Mapping
Level of confidentiality Public job advertisements Strict NDA, closed (confidential) search without revealing the client’s brand
Depth of assessment Assessment of hard/soft skills based on the CV and interviews 360° assessment of leadership competencies, reputation check (with the candidate’s consent), Culture Fit

🎯 Key Areas of C-Level Recruitment

We help find and assess executives for the following functional areas:

  • Executive Management: chief executive officers (CEO), chief operating officers (COO), heads of business lines (Managing Directors).
  • Finance & Legal: chief financial officers (CFO), compliance directors, chief legal officers (CLO).
  • HR & Transformation: HR directors (HRD), directors of organizational development and transformation.
  • Commercial & Marketing: chief commercial officers (CCO), chief marketing officers (CMO), heads of sales development (VP of Sales).
  • IT, Tech & Supply Chain: chief technology officers (CTO), chief information officers (CIO), logistics and supply chain directors (CSCO).

🧭 Executive Search Methodology and Project Stages

1
Business context analysis and building the leader profile
Studying the client’s strategy and corporate culture, defining the KPIs for the role.
2
Talent Mapping and direct search (headhunting)
Market mapping, analysis of target companies, confidential contact with candidates.
3
Multidimensional candidate assessment (Deep Assessment)
In-depth competency-based interviews, verification of achievements, role-plays and business cases.
4
Reputation check (Reference Check 360°)
With the candidate’s consent: feedback from former managers, subordinates, partners and investors.
5
Shortlist presentation and support in final negotiations
Analytical candidate profiles, help with preparing the job offer.
6
Onboarding, adaptation and guarantee-period support
Monitoring of the probationary period, one-time free replacement within the guarantee period.

✅ Advantages of Executive Search by Promotion

1. In-depth market expertise and Talent Mapping. We build a detailed Talent Map of your industry. You receive not just CVs but market intelligence: which companies the competencies you need are concentrated in, what level of compensation the market offers for such roles and on what terms candidates are prepared to consider a move.

2. Confidential search. When a top manager is being replaced confidentially or a new line of business is being launched, we work under an NDA. The search is conducted without any postings in public sources, and the client company’s name is disclosed to a candidate only after they have signed a non-disclosure agreement.

3. Corporate culture fit assessment (Culture Fit). One of the most common reasons why top managers fail is not a lack of professional skills (hard skills) but a mismatch in values with the owners or the supervisory board. We assess the top manager’s leadership style, personality type and ability to integrate naturally into your company’s management system.

4. Reputational due diligence (Reference Check 360°). With the candidate’s consent, we verify their professional history and collect references from former managers and business owners, fellow supervisory board members, subordinates and business partners.

5. Ethical and transparent cooperation. We follow the “Hands-off” principle: we do not offer jobs at other companies to the client’s employees or to the staff we have recruited for the client. We set out the fee, the stages and the guarantee obligations in the contract before work begins. Promotion publishes its annual financial statements and auditor’s report on the About Promotion page.

🛡️ Guarantees and Support

  • Replacement guarantee: if the selected executive does not pass the probationary period or leaves the position within the guarantee period, we carry out a repeat search and replacement once, free of charge. The guarantee period ranges from 1 month to 1 year depending on the level of the position; the exact terms of the guarantee are set out in the contract.
  • Support at every stage: the project is run by Promotion’s recruitment team — from defining the role profile to the final negotiations.

Source: Recruitment service page, “Replacement guarantee” block

📌 Brief Conclusions

  • Executive Search is a direct, confidential search for senior executives, primarily among passive candidates; at Promotion, it is an area of the Recruitment service.
  • A project goes through six stages: from the leader profile and Talent Mapping to candidate assessment, the reputation check, final negotiations and guarantee-period support.
  • We collect references on a candidate only with their consent, and the candidate learns the client company’s name after signing a non-disclosure agreement.
  • The guarantee is a one-time free replacement of the executive; the guarantee period ranges from 1 month to 1 year depending on the level of the position, and the exact terms are set out in the contract.

📩 Need to Bring a Strong Leader into Your Team?

Book a confidential consultation with the Promotion team to discuss your objectives and define the role profile. Learn more about the service on the Recruitment page. Write to us at contact@promotion-global.com or call us: +38 (044) 379-12-14.
Have questions about recruitment?

Promotion specialists will advise your company. Write to us and we will reply to the contact you leave.

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    THE FASTEST RECRUITMENT PROJECT

    Just 3 calls, 2 candidates — and an agreed start of work in 30 minutes.

    30

    Minutes

    THE LARGEST OUTPLACEMENT PROJECT

    120 specialists received support after being laid off.

    120

    Specialists

    THE LARGEST OUTSTAFFING PROJECT

    3,700 specialists in Ukraine worked on the solar power plants project.

    3,700

    Specialists

    THE LONGEST CUSTOMER COOPERATION

    The contract has been in place for 21 year and is still active.

    21

    Year

    RECRUITMENT TEAM BEFORE THE CRISIS

    25 recruiters were closing up to 600 applications per year.

    600

    Applications/year

    WOMEN'S TEAM

    95% of the Ukrainian team are female.

    95%

    Women

    CUSTOMER RETURNS

    Customers who chose cheaper competitors return in 1–2 years.

    1–2

    Years

    NO CUSTOMER LOSS DUE TO POOR QUALITY

    In 27 years, not a single customer has been lost due to non-fulfillment of obligations.

    0

    Customer Losses

    OUTSTAFFING MARKET CONCENTRATION

    14 companies serve 95% of the market, two of them serve half.

    14

    Main players

    ON-GOING PROMOTION PROJECTS

    150+ active outstaffing/outsourcing projects in Ukraine.

    150+

    Projects

    RECRUITMENT CONTRACTS

    More than 100 active contracts for recruitment services.

    100+

    Current contracts

    HIGHEST DAILY RATE

    An offshore drilling rig safety engineer earned the highest daily wage.

    1,200,00

    Pounds/day